Press Room
New Year Selling Resolutions
Many homebuyers will be keen to get moving early in the New Year, however preparation is essential. January marks the start of a flurry of activity in the property market, with sellers rushing to take advantage of an increase in buyers. Email4Property.co.uk, the UK’s largest online network of estate agents, suggests five tips for choosing an estate agent that will secure that all-important sale.
An understanding of the market is essential
Search for a local agent on Email4Property.co.uk and ask for recommendations from friends and family. Quiz each estate agent on their local knowledge and how popular your property will be with buyers.
Effective marketing will attract buyers
Find out where your home will be advertised. Having a good online presence in property portals and agent databases, such as Email4Property.co.uk, and regularly adverts in local newspapers is essential. Is there a database of interested buyers so that you can expect viewings straight away? Consider an open day to start the ball rolling and gauge interest.
Realistic pricing can clinch a sale
Research similar properties in your area that have sold recently so you know what you can expect to sell for. Ask three agents for a valuation and don’t necessarily choose the one with the highest price. At Email4Property.co.uk you can access sold prices and request valuations from an estate agent online.
Keep up-to-date with progress
Your agent should be available for regular updates. This will give you the option to discuss changes to the sales strategy or, if necessary, lower the price to stimulate interest.
Guarantee a smooth sale
Check your estate agent belongs to a professional body such as the National Association of Estate Agents (NAEA), to be reassured that they follow an approved code of practice.
Steve Lees, Head of Marketing at Email4Property.co.uk, comments:
“Appointing an estate agent with good local knowledge is an integral part of the selling process and Email4Proeprty.co.uk is the best place to start the search. It’s important to build up a good rapport with your estate agent so you are clear of the expectations on both sides to give the best chance of tying up a sale as soon as possible.”
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Notes for Editors:
Article date: 12/20/2010 12:00:00 AM